Masu Then Google tries to rank pages other

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Than page B instead, but the ranking goes down because the rating of page B is not carried over to any other page. ●Reference: How duplicate content affects SEO and how to deal with it Use noindex for test environment When working in a test environment, there is a way to put "noindex" to prevent it from being indexed. However, mistakes may occur if you forget to remove noindex during launch and apply it to the production environment as is. If all your pages are noindexed, your site will drop for all keywords because it will no longer be indexed. To prevent this from happening, instead of using noindex in the first place, consider using `` user authentication '' or `` IP address restrictions '' recommended by Google. ●Reference: English Google Webmaster Central office-hours from September 4, 2020 Disable pages with backlinks Google has made it clear that backlinks are among the top three ranking signals. Google's Andrey Lipattsev reveals links, content and RankBrain are the top three ranking signals in Google's search algorithm.

Google's Andrey Lipattsev revealed that backlinks, content, and RankBrain are among the top three in Google's search algorithm. ●Source: Now we know: Here are Google's top 3 search ranking factors | Search Engine Land However, we often see cases where the power of backlinks is not effectively utilized by disabling Belgium Phone Number Data pages that have backlinks. Set noindex on pages with backlinks Noindex tells Google that you want your page not to be evaluated, so the effects of backlinks on that page will be nullified. A common case is "ended event page". Even though a campaign was held when holding an event and the event page had many backlinks, after the event ended, the event page was set to noindex to prevent it from appearing in search results.




Countermeasures include the following: Describe that the event has ended and remove the noindex Perform 301 redirect to event list page Delete pages with backlinks (404 pages) In case of 404 error (deleted page), after a while it will be in the same state as setting noindex, i.e. removed from the index. Therefore, as with the noindex case, even if there are backlinks, they will lose their effectiveness. As a countermeasure, if the destination page exists, perform a 301 redirect to that page.